Sinem Winterholler, Projects, Contact.

CHANEL

Window Display Design
Germany, Belgium, Netherlands
December 2023

 The Campaign focused on the technical adaptation of the client’s 24C "Cruise" concept, inspired by Hollywood glamour, across multiple European boutiques. A standout success for this campaign was solving the material challenge: inconsistent hand-painting was swapped for a printed 3d bio-glitter technique using custom stencils to nail the precise sparkle effect.
Beyond materials, the technical rollout translated the creative direction into a high-quality execution through detailed drawings and the resolution of complex elements such as LED integrations, recess depths, and access clearances to guarantee a flawless, consistent look across every location.